Bristol Who’s Who Recognizes Rocio Beltran
Rocio Beltran takes pride in her role as Design Director for Procter & Gamble, a company she has been loyal to for more than 20 years. Rocio specializes in the development of systems regarding design. Having obtained three master’s degrees from the Universidad Anahuac in the areas of marketing, communications and graphic design, Rocio’s expertise include developing brand strategy, global asset management, and consumer marketing. Her core responsibilities are to design and develop global design hubs for Procter & Gamble, as well as build capacity and capability around 5 countries in LA, WE, and Asia. Rocio developed consumer knowledge for major brands and generated profit growth for 8 global brands designing iconic assets and packaging systems.
She is fluent and does business in both Spanish and English, and since she spent time studying at a German university, she understands German. In 2005, Rocio worked in Geneva, Switzerland with Proctor & Gamble where she was responsible for the oversight of the European Design sector. In her spare time, she works with a NGO that helps young women gain access to the educational and social resources that they need to gain employment. She also started a school that provides local people with opportunities to learn how to sail and gives them exposure to recreational activities to help them become more well-rounded. Nearing retirement soon, Rocio plans to establish a business or practice that will allow her to continue to use her knowledge and expertise to become a consultant.
Rocio loves to go sailing for sport, and she lives in bustling Mexico City.
Bristol Who’s Who member, Rocio Beltran, can be found on the Who’s Who Directory where she is looking forward to networking with you.